As a business, we are flooded with e-mails, but one in particular really bugs me!

Posted by cci34900 on Mar 19, 2024 in Uncategorized | Comments Off on As a business, we are flooded with e-mails, but one in particular really bugs me!

As a small business, we are flooded with a lot of sales e-mails, calls, etc. Some can be helpful, others aren’t at all. The one e-mail I’ve received from various companies is to get rid of our negative reviews. This TRULY bothers me! NO company is without growing pains, issues, etc. Nobody is perfect. No company is perfect. While we strive to be perfect, we aren’t. Maybe there’s a communication break down between us and a client, or perhaps a system was fixed but broke right after. Or perhaps, the customer didn’t shop here at all and it’s spam.

I feel like it’s crucial for ANY business to not only keep negative reviews, but reply to those reviews so any potential consumer can not only see the good & the bad, but they get to see how you handled each situation. Were you professional? Were you right? Were you wrong, and if so, how did you handle it? To me, when I attempt to make a purchase, these are key factors on my decision making going from one product or brand to another. If I see an issue with a product or service, and the request was handled poorly, I will not shop at that location/store/service center/etc.

In the Computer industry, especially in the Metro Detroit area (Livonia), it’s key to be transparent with your customers. Trust is hard to come by now a days, and I refuse to wipe away any negative review simply to seem like we are perfect. While we strive for perfection, we are not perfect, and neither is any other business.